KINGFISHER

A race against the clock to stay regulatory compliant

Kingfisher plc is an international retailer that owns some of the largest home improvement brands in the UK and Europe, including B&Q, Screwfix and Castorama.

In 2022, they were landed with a big operational challenge. With new packaging legislation hot on their tails, they had to find a solution—fast.

The Challenge

From Brexit to climate policy, a host of new packaging regulatory requirements meant Kingfisher needed to update over 25,000 artworks. Across 17 Kingfisher Exclusive Brands (OEBs). In less than six months.

The Bright Idea and the Brilliant Execution

Stepping in to act as an extension of the Kingfisher team, we worked with them to address this mammoth task.

Using custom-built data management software, we identified the artworks that needed updating and managed workflow for 25,000 lines. Sourcing round-the-clock studio production and mapping out a progression plan to up daily output on a weekly basis, we worked closely with Kingfisher Vendor Management to deliver a large volume of SKUs while keeping absolute quality control.

The Result – Meaningful Change and Tangible Efficiencies

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